Quickly off the heels of releasing his second signature sneaker with Jordan Brand, Luka Doncic and the footwear giant team up for a third edition as they unveiled the newest Jordan Luka 3. The sneaker comes just in time for the Playoffs as Doncic and the Dallas Mavericks are preparing for a deep run into May. Check out our Sneakers news for more upcoming releases and breaking content!
Jordan Brand released the Jordan Luka 2 in July 2023 and the shoes quickly gained popularity for their performance capabilities on the court. We’ll see a new signature model less than a year later and with Jordan’s latest basketball technology integrated into these sneakers, we could be getting a glimpse of what more the Jordan Basketball line is capable of. Much like its two predecessors, the Jordan Luka 3 will feature Cushion 3.0 tech and an updated IsoPlate stretching the entire length of the midsole. It’s the first shoe to feature a full-length IsoPlate and is carefully crafted to Doncic’s needs on the court.
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